What we do
One team for the whole journey — research, design, build and launch, plus the foundations underneath. Start wherever you need us.
The Impact
Codename Circularity
Innovate UK funded project to explore the low carbon economy, carbon accounting, circularity and tools to help companies trying to do things right.
iSight Professional App for Kay Pictures
Kay Pictures approached us wanting to supplement their traditional paper eyesight tests with something more modern. . They needed a professional sight testing app capable of working for all ages from young children and adults. It needed to be both extremely accurate and simple to use.
OLIO Food Poverty Map Prototype
Food poverty champions Olio and our friends at We Are Element asked us to help on a pretty special project.
Lab Notes: The latest thinking from the Lab
How To: Aug 2026
Prototyping for Startups
You've had The Idea. The one that wakes you up at 2am. The one you've half-explained to your partner, your mate down the pub, and a stranger at a wedding who politely nodded and backed away. What happens next?
Recent Notes
How To: Jul 2026
Overcoming a creative block - Persuade your brain to generate ideas
Small teams often stall in front of a blank page because nobody wants to be first to propose an idea, especially a bad one, in front of ...
Industry News: Jun 2026
Your App Looks Fine Today. iOS 27 Takes That Choice Away.
If you own an app, here's a change worth understanding before it lands on your desk as an emergency. Apple's new look, called Liquid Glass, has ...
Research: Jun 2025
De-risking app development - why design matters
What's the best way to run a bespoke build project to have the greatest chance of building a successful app. Do you just come up with and idea ...



